In order to develop the packaging further I've gained peer feedback to gain additional perspectives to help choose an outcome. Furthermore feedback was needed to help identify if the design was working from a gender neutral standpoint.
Feedback:
- Block type works best as squiggle gets lost
- Bold stands out as outline gets bit lost in pattern
- Outline good however packaging could be transparent with bottle showing through to show different pattern
- Full text on side
- Have single squiggle on box so each box as identifying feature, pattern per product
- Desaturate colours a little more - pink might be a bit much looks little too feminine
- Don’t cut of pattern off by box, try and finish around
- Description - this is for everyone, on lid etc
- Ingredients could be on written on squiggle on box
- Combine older experiment that look more clinical as represent a skincare brand more than newer experiments.
- Sleeve instead of box - slide product









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