Benjamin Craven is inspired by everyday sights and occurrences. The surroundings of the day-to-day makes up his source of inspiration and, through his work, he sets out to encourage the viewer to consider playfulness in art and life. Using found textures, clashing colours, and patterns, his heavy use of geometric lines make for a bold signature style. Using screen-printing, digital format and paint to encapsulate the world through his eyes, Craven has collaborated with names such as Red Or Dead, Look Mate London, and the Hayward Gallery in London; his recent projects include working with BBC’s DIY SOS, and developing his own line of homeware products. Cravens bold distinct style allows his work to stand out as it catches the eye of the viewer easily.
Interestingly I've looked at Craven to explore his use of colour as the majority of his work is gender neutral in the sense that it can be enjoyed by everyone due to the use of pattern and colour. I find it interesting that although he uses pastel pinks and blues (colours commonly associated with femininity and masculinity within his work it still retains gender neutrality because of the format and patterns. This could partly be due to the fact that the two are often used in conjunction with each other therefore targeting both men and women at once. The bold colours compliment each other due to the use of black and white throughout his work which adds definition.
https://www.benjamincraven.co.uk/about/
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