Textbook
Meaning: Words and Images
- Intro: outlines what plans to discuss, introduces sources
- Explains what different aspects of semiotic analysis
- Relates sources back to graphic communication
- Explores different levels of meaning, how relates to graphic design based on sources used
- Discusses theory, relates to imagery and analyses
- Conclusion: pulls elements together, summarise
Media as Manipulation: Marxism and Ideology
- More complex ways ideology imbeds its-self into mass communication
- Discusses how knowledge is generated and develops over times
- Discusses knowledge and theory first and then introduces case study, not much visual analysis more as a means to showcase point/theory
- Uses multiple sources to showcase point and explain theory
- Looks at multiple approaches, cultural and political economy to explore theory further
- Arguments and criticisms: draw out debate if there is conflicting opinions within a theory, acknowledge debates within a theory.
Exploring the First Momentary Unboxing, Experience with Aesthetic Interaction
- Explores the process of unboxing, enjoyable nature of the process.
- How does this influence packaging/design.
- Aesthetic interaction - combines theory and design.
- Takes a theory and develop ideas to produce various packaging outcomes.
- Use previous research to introduce study and outline what they want to achieve.
- Theory is introduced and discusses what aspects they have used within their study.
The Graphic Thing: Ambiguity, Dysfunction and Excess in Designed Objects
- Defining key concepts/ideas within introduction in order to explain stance taken within the article, helps explain theory discussed throughout.
- Theory explained in detail before the discussion around graphic design, due to the complex nature of theory a large amount of detail needs to given to the concepts.
- Introduces examples of how theory relates to graphic design.
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